
Director
Jonathan Lara’s experience in managing business was developed during his first job as a teen working for his family’s business. After 8 years, he aspired to help the community engage in a healthier state of life, and became a fitness coach. He has worked with children, women, and men of all ages, and he believes this work experience and knowledge is what has propelled him to become great with handling any situation.
At MADE, Johnny can be found attending to members, solving the unsolvable, and always taking action with whatever the space requires. He works closely with members to ensure an incredible experience for everyone at MADE.

Marketing Manager
Art has been a constant for Elisa Gonzalez considering her interest in visual arts since her toddler years. Design and Architecture Senior High molded Elisa’s high school years with experience in Visual Arts, and Fashion Design.
Later, studying Advertising at the University of Art & Design, Elisa gained a greater understanding of the world of marketing, social media, and creative direction.
Currently producing all marketing, and social media content for MADE, Elisa strives for perfection, understands her clientele, and is nothing short of professional.

Community & Operations Manager
With a strong background in real estate, property management, and business development, Sydney Balkcom brings valuable experience to her role at MADE. She is committed to fostering a dynamic and professional workspace where entrepreneurs, creatives, and businesses can thrive.
Sydney has extensive experience in managing residential & commercial properties, coordinating memberships, and ensuring seamless operations in shared work environments. She oversees private office leasing, member relations, and community engagement, ensuring that every member has the resources and support they need to succeed.